The Morning Edition (July 12, 2013)

Clip art illustration of a Cartoon Tiger with a Missing Tooth


From Last Night:

  • Salazar impresses and helps beat the Jays in his debut with the Indians
  • Reds lose to the Braves with Votto waiting on deck…again
  • Kendrick squeaks past Zimmermann and the Nationals
  • Both starters stumble, Red Sox beat the Mariners in 10
  • Jeter returns to the Yanks, national media doesn’t spend much time talking about it
  • Moore K’s 10 in 7.1 innings as he’s named to the ASG
  • Tulo’s back!

What I’m Watching Today:

  • Cosart makes his MLB debut against Price (7p Eastern)
  • Strasburg heads to Miami (7p Eastern)
  • Corbin goes against the Crew (930p Eastern)
  • Kershaw welcomes the Rockies to LA (10p Eastern)

The Big Question:

  • Does the media see the irony?

So recently there have been a number of things written about MLB’s problem getting good national TV ratings and some people have suggested more playoff teams and other stuff I don’t think will be a good idea, but today was the perfect example of how the media is responsible for the problem. Two shortstops came back from injuries today to help their clubs who are on the edge of the postseason race. 99% of the coverage was about Jeter and almost none was about Tulowitzki, who is one of the most dynamic players in the game. I don’t have anything against Jeter, and he’s had a wonderful career, but if you’re wondering why national ratings are down, it’s because the national media recycles the same tired stories about the same 3 or 4 teams. It’s time for Fox, ESPN, and MLB to plug players on smaller market clubs. Tulowitzki could easily be the face of MLB, but you don’t see many Rockies games on national TV.


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